Who are we?

Whether you’re eyeing markets in the next town or across continents, we understand the importance of knowing what consumers watch and buy.  That’s our passion and the very heart of our business.

We study consumers in more than 100 countries to give you the most complete view of trends and habits worldwide.  And we’re constantly evolving, not only in terms of where we measure, or who we measure, but in how our insights can help you drive profitable growth.

Whether your business is a multinational enterprise or a single storefront, we believe innovation is the key to success, in both what you create and how you market your products and ideas.  That’s why we continue to develop better solutions to help you meet the needs of today’s consumers, and find out where they’re headed next.

So let’s put our heads together.  We’ll bring our insight to your business and help you grow.

We are a team of curious thinkers and adaptive doers with expertise in bringing new offerings to market. Our passion for marketing and the work is a commitment to our clients success, and ability to play just as hard as we work sets us apart

Marketing Strategy

  1. Market Research and Analysis
  2. Opportunity Assessment
  3. Trend
  4. Competitive Analysis
  5. Brand Strategy and Planning
  6. Growth Strategy
  7. Digital Strategy
  8. Portfolio Optimization

Commercialization

  1. Product Launch
  2. Go-to-Market Strategy
  3. Consumer Engagement
  4. Demand Creation
  5. Customer Segmentation
  6. Customer Experience Analysis
  7. Customer Retention Programs
  8. Loyalty Strategies
  9. Cross-sell and Upsell Programs
  10. Pricing

Performance

  1. Go for Marketing
  2. Marketing Efficiency
  3. Process Improvement
  4. Channel Optimization
  5. Campaign Optimization
  6. Social Improvement